Build a Legacy
Burley Brand Update
Burley is the original bike trailer that has been around for over 25 years. We worked closely with Burley to completely rebrand the company and position them as a heritage brand with a passion for bringing families closer together. We touched every aspect of their branding from their e-commerce site, packaging, technology story, advertising, and messaging. Founded in the PNW they have a loyal following for building the safest most durable bicycle trailers around.
We were able to create messaging around parents sharing their love for the outdoors with their kids at the youngest ages. We celebrated the freedom of the open road and the connection between experience and passion that only adventure provides.